http://www.imasuper.com/313/technology/how-do-radio-stations-know-how-popular-they-are/ A super hero. With no powers. Or motivation. Fri, 03 Feb 2012 19:04:15 +0000 hourly 1 http://wordpress.org/?v=3.1.3 http://www.imasuper.com/313/technology/how-do-radio-stations-know-how-popular-they-are/comment-page-1/#comment-1266 SooJune Tue, 20 Jan 2009 09:53:21 +0000 http://www.imasuper.com/?p=313#comment-1266 Interesting. Do you think that advertisers get what they pay for when they go with radio? Interesting. Do you think that advertisers get what they pay for when they go with radio?

]]> http://www.imasuper.com/313/technology/how-do-radio-stations-know-how-popular-they-are/comment-page-1/#comment-1265 Kalais Tue, 20 Jan 2009 07:04:03 +0000 http://www.imasuper.com/?p=313#comment-1265 Hey, first off - love the "Track Digg comment replies via RSS" minitool/mashup. Awesome. Secondly, I used to work in radio; so in my opinion the tracking of listener trends has little to do with the actual ratings of the stations and more to do with the huge ratings parties which these surveys justify. FYI - we used the population sample method: very inaccurate. Hey, first off – love the “Track Digg comment replies via RSS” minitool/mashup. Awesome.
Secondly, I used to work in radio; so in my opinion the tracking of listener trends has little to do with the actual ratings of the stations and more to do with the huge ratings parties which these surveys justify. FYI – we used the population sample method: very inaccurate.

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