I received a Netflix free trial offer in the mail today, complete with their Official Seal of Satisfaction. You know, I’ve been skeptical of product guarantees or ‘seals’ of satisfaction in the past, but Netflix has put my fears to rest:
Official Seal of Satisfaction
If you’re not completely satisfied, you’re free to cancel your Netflix membership online or by phone at any time. Just follow the instructions at our website under “Your Account.”
No questions asked.
Now that’s an offer I can’t refuse! Allow me to paraphrase: “If at any time you don’t like our products or services, you’re free to stop doing business with us!”
Well played, Netflix. Well played.